From an idea to Disney : how branding made Disney a household name /
"From an Idea to Disney is a behind-the-movie-screen look into the history, business, and brand of the world's largest entertainment empire. With humorous black & white illustrations throughout, learn about the company behind the world's favorite mouse, Mickey!"--
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Format: | Book |
Language: | English |
Published: |
Boston :
Houghton Mifflin Harcourt,
[2019]
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Series: | From an idea to.
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